The international food exhibition Prodexpo-2022, which was held from February 7 to 11, has ended in Moscow. More than 2.5 thousand participants from 73 countries presented their products. The exhibition was visited by about 70 thousand people from 115 countries.
For the fourth time, South Ossetia presented its stand at Prodeexpo with a variety of wines, alcoholic beverages and mineral water. This time the assortment from our Republic was richer than in previous times.
For all these years, the trade representative of South Ossetia in Russia, Taimuraz Goginov, has been the organizer of the exhibition of national products. The organizers approached the design of the stand of South Ossetia creatively. Against a snow-white background and in bright light, wine bottles with a mature design in black and red colors even looked luxurious.
The white stand on the entire wall on both sides was decorated with the national flag, the coat of arms, and in the center the brand logos against the background of the image of mountain peaks gave the completeness of the national image of the trademark. All the necessary information about the wine is presented on the labels of classically designed bottles, which cannot but attract the attention of buyers.
Taimuraz Goginov, the trade representative of South Ossetia in the Russian Federation, told journalists that this year the stand of South Ossetia was decorated with wines and cognac, as well as mineral water and tea from mountain herbs. According to Goginov, many entrepreneurs and our compatriots showed great interest in the South Ossetian stand.
“South Ossetia presented wine products, which gained great popularity among Russian consumers. Our compatriots who visited the exhibition were pleasantly surprised. We had enough time to introduce everyone to our products. Visitors could taste all wines, cognac, mineral water.
The brand of wines and cognac "Tsard" has become recognizable in Russia. Our compatriots were also pleasantly surprised by the new guide to South Ossetia, which they were able to receive as a gift," Goginov said.
According to him, the Prodexpo exhibition undoubtedly adds interest to potential contractors.
"During the exhibition, there was a good reaction to our products. Visitors come up, taste, ask questions, discuss intentions. And then the technical conditions of specific agreements are being worked out," Goginov said.
To expand the range of alcoholic products and export them to Russia and a number of other countries, producers continue to increase the area of vineyards.
Alexey Tsopaev, General Director of IronSaen, emphasized the importance of South Ossetia's participation in such a serious event and expressed gratitude to the leadership and government of the Republic for the opportunity to produce products on the territory of the Republic.
"At the exhibition, we presented new wines made from local grape varieties to meet the need that arises. The area of planting vineyards is increasing. Our production has proven itself; this can be seen both by awards and by real comments of people," Tsopaev said.
According to Prime Minister of South Ossetia Gennady Bekoev, who flew to Moscow specifically to visit the exhibition, the Republic's government will continue to take all steps to promote South Ossetian products on the international market.
“The leadership of the Republic is systematically working to increase the range of organic food products produced in the Republic and to promote it in the international arena,” the Prime Minister of the Republic said.
He has explained that the new program for the economic development of South Ossetia, which will start working this year, contains a number of measures aimed at increasing the export potential of the Republic.
It should be reminded that favorable conditions for the export of South Ossetia are provided through a state agreement on trade and mutual economic relations. South Ossetia plans to expand exports and increase the range of products.
